The future of shopping is here! United Group launched Shoppster, an e-commerce business with the largest integrated online and TV shopping platform on Thursday.
United Group has opened up a new chapter of its business by launching the regional e-commerce online shopping platform shoppster.com today, July 23rd for shoppers in Serbia. Shoppster will be available on the Slovenian market in autumn of this year, with the simultaneous launch of the Shoppster TV channel in both markets and other countries in the region.
Shoppster will initially offer more than 20 popular product categories (tech, gardening, tools, fashion, items for children, kitchen appliances, etc.) and will continue to intensively broaden its offer to satisfy even the most demanding customers. Shoppster provides the same level of shopping standards available from top of the line e-platforms such as Amazon, Wish, or Allegra in Poland.
In addition to the online shop, presentations and the sale of products will be available on the Shoppster TV channel, which will focus on shopping from home. Well-known TV personalities will be presenting offers and products of the many companies that have joined Shoppster.
Besides them, Shoppster will also introduce its own brand products, as well as celebrity product lines, including Praktična žena (Practical Woman) products, developed in partnership with local TV celebrity host Nataša Pavlović.
The platform was developed over a two-year period with top regional and global sales, IT and media experts involved in constantly upgrading Shoppster and providing shoppers with a simple, reliable, and secure e-shopping experience.
Besides offering well-known brands, Shoppster will support the local economy by helping entrepreneurs expand their sales as a reliable partner to all small and medium-sized businesses.
United Group is calling all brand owners and reseller businesses to join Shoppster as a platform which will provide them with a new sales channel for their products reaching a significant number of consumers and substantially improving their business results through the online shop website and TV channel.
The United Group and its member companies have been known for high quality of services and understanding of user needs since the beginning of its business. After acquisitions in telecommunications and media in South-Eastern Europe, the Group is starting an entirely new phase in its business. By purchasing Tako Lako in Serbia, and Ideo in Slovenia, United Group is strengthening Shoppster, while their consumers can expect a delightful surprise.
The Amsterdam-based, United Group is a leading telecommunications and media operator in South-Eastern Europe. With significant investments in digital infrastructure, content and technology, it provides the best services across the region. In the past 20 years, the Group has increased its presence through organic growth and acquisitions, employing 5,200 people and providing services to nearly 1.9 million households and 1.5 million mobile phone users, while its TV channels are watched in five million homes.
